Latin America · GDP rank #40
Colombia
CO · COP @ 0.0002380/USD
Bre-B went into full-scale operation in October 2025 and within seven months has cleared more than 600 million transactions across 35 million registered users and 103 million aliases — the fastest stand-up of a Pix-style instant rail outside Brazil. Nequi (Bancolombia spin-out, 26 million registered users) and Daviplata (Davivienda, 19 million) define the consumer-wallet duopoly. The United States is the dominant remittance origin, the Superintendencia Financiera de Colombia regulates non-bank PSPs under Decreto 222/2020, and the SEDPE (Sociedad Especializada en Depósitos y Pagos Electrónicos) charter is the operative fintech-deposit vehicle.
Tab 02
Consumer payments
How consumers actually pay: the share of cash, the stock and flow of cards, the scheme split at checkout, which mobile wallets matter, and how broadly POS acceptance reaches.
Every figure is authored against a named publisher — click the ⓘ anywhere to open the source panel with the underlying URL and access date.
Cash share of POS volume
% · 2024
Debit card share
% · 2024
Credit card share
% · 2024
Mobile wallet share
% · 2024
Wallet-to-wallet payments increasingly route through Bre-B at the rail layer; the figure here is consumer-facing app share.
Payment mix
At the point of sale
The shares below are POS volume (count of transactions), which reads differently from POS value. For the value-share read, see the card-economy grid underneath.
Share of POS
- Cash42%
- Credit card11%
- Debit card21%
- Instant / A2A18%
- Mobile wallet12%
- BNPL4%
- Other−8%
Cash behaviour
- ATM network
- 16,800
- Avg. ATM withdrawal
- COP 280,000
- Cash share · value
- 19%
- Cash share · volume
- 42%
Source · SFC
Scheme share
Which networks clear the card volume
Scheme share is the split of general-purpose card purchase volume — not issuance, not count of cards. A high domestic share (e.g. UnionPay, RuPay, ELO) means a large share of card flow never touches a global scheme.
Colombia has no national debit scheme equivalent to RuPay or Carnet; Diners Club is locally franchised and significant in upper-mid segments.
Share of card volume
- Visa52%
- Mastercard39%
- Amex6%
- Other1%
- Domestic Scheme2%
Debit card transactions
transactions/year · 2024
Debit card spend
COP annual · 2024
Credit card transactions
transactions/year · 2024
Credit card spend
COP annual · 2024
Average debit ticket
COP · 2024
Average credit ticket
COP · 2024
Mobile wallets
Where wallets actually land
User counts are the best single scalar for wallet reach, but they understate usage intensity in markets where one super-app carries multi-digit trillions of renminbi or rupees. For flow, see the rails tab.
Active users
- Nequi26M
Mid 2025
- Daviplata19M
Mid 2025
- MOVii5.2M
2024
- Mercado Pago Colombia3.1M
Q4 2025
- Apple Pay / Google Pay~6M
2024
Notable wallets
Nequi
~20m monthly active users; spun out of Bancolombia as a SEDPE in 2022; first SEDPE to post sustained profit (FY2025).
Bancolombia / Nequi
Daviplata
Davivienda-operated wallet; +230k users in Q1 2025; lower MAU intensity than Nequi but very wide rural footprint.
Davivienda
MOVii
First SEDPE authorised under Decreto 222; positioned as the independent challenger to bank-affiliated wallets.
MOVii
Mercado Pago Colombia
MercadoLibre
Apple Pay / Google Pay
Counterpoint Research
Full reference