Latin America · GDP rank #8

Brazil

BR · BRL @ 0.1990/USD

Pix has done to Brazilian retail payments in five years what took UPI ten in India and never happened at all in Europe. The Banco Central do Brasil runs the rail directly, mandates participation for every licensed PSP above the 500k-customer threshold, and built Open Finance on top — the most aggressive instant-payments programme of any G20 central bank. Cards continue to grow in absolute terms but lose share; cash has retreated into the informal economy; Drex stays a wholesale tokenisation pilot with the BCB signalling no obvious retail use case while Pix fills that space.

Tab 02

Consumer payments

How consumers actually pay: the share of cash, the stock and flow of cards, the scheme split at checkout, which mobile wallets matter, and how broadly POS acceptance reaches.

Every figure is authored against a named publisher — click the anywhere to open the source panel with the underlying URL and access date.

Cash share of POS volume

22%

% · 2024

Debit card share

19%

% · 2025

Credit card share

22%

% · 2025

Mobile wallet share

46% +14pp vs 2023

% · 2025

Payment mix

At the point of sale

The shares below are POS volume (count of transactions), which reads differently from POS value. For the value-share read, see the card-economy grid underneath.

22%Cash

Share of POS

  • Cash22%
  • Credit card22%
  • Debit card19%
  • Instant / A2A35%
  • Mobile wallet46%
  • BNPL4%
  • Other2%

Cash behaviour

ATM network
145,000
Avg. ATM withdrawal
R$360
Cash share · value
9%
Cash share · volume
22%

Source · Febraban

Scheme share

Which networks clear the card volume

Scheme share is the split of general-purpose card purchase volume — not issuance, not count of cards. A high domestic share (e.g. UnionPay, RuPay, ELO) means a large share of card flow never touches a global scheme.

Domestic scheme owned by Banco do Brasil, Bradesco and Caixa. Strong in payroll and public-sector issuance.

Share of card volume

  • Visa45%
  • Mastercard38%
  • Amex2%
  • Other2%
  • Domestic Scheme13%

Debit card transactions

14.1B −6% vs 2024

transactions/year · 2025

Debit volume declining as Pix cannibalises low-ticket POS spending; Q1 2026 debit spend −2.4% YoY at R$236bn (ABECS).

Debit card spend

R$1.10T

BRL annual · 2025

Credit card transactions

18.7B +8% vs 2024

transactions/year · 2025

Q1 2026 credit spend +12.8% YoY at R$810.2bn (ABECS).

Credit card spend

R$2.70T

BRL annual · 2025

Average debit ticket size

R$78

BRL · 2025

Average credit ticket size

R$144

BRL · 2025

Mobile wallets

Where wallets actually land

User counts are the best single scalar for wallet reach, but they understate usage intensity in markets where one super-app carries multi-digit trillions of renminbi or rupees. For flow, see the rails tab.

Active users

  • Mercado Pago52M

    Q4 2025

  • PicPay35M

    2025

  • Nubank NuConta115M

    Q1 2026

  • Apple Pay21M

    2024

  • Google Pay26M

    2024

Notable wallets

Mercado Pago

Largest consumer wallet in Brazil by MAU. Pix-native; payroll, investments and credit layered on top of the wallet base.

MercadoLibre Investor Relations

PicPay

PicPay

Nubank NuConta

Largest private financial institution in Brazil by customer count. Embedded wallet, Pix, credit and investment products.

Nu Holdings

Apple Pay

ABECS

Google Pay

ABECS

Full reference