Jaywan has hit its 2026 issuance target six months early
Al Etihad Payments' Jaywan domestic scheme crossed 10m cards in issue by end-2025 against an originally mandated 30m-by-2026 target where progress had looked uncertain at the 8m end-2024 mark. The acceleration came from mandatory Jaywan-branded debit issuance on all new UAE bank accounts since March 2024; substitution of Visa/Mastercard on-us domestic volume is now the direct commercial consequence. The model — a CBUAE-subsidiary domestic scheme, mandatory issuance, co-badging only for international — is the Gulf transposition of the mada blueprint.
1 source